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A book I've read over the summer - practical advice on a variety of topics, including putting together your porfolio, as well as a wide account of the best advertising campaigns over the past 20 or so years. Interestingly, all the illustrations are pencil-drawn, to allow the reader to focus on the concepts themselves.
A great book with a great variety of projects using a variety of media. Guaranteed inspiration.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiB1ubX1gW-5ldPXZTYvG_hrrmY4vL0oN9gVzn5W1liUWMTwC92PtdRNI5dWLcqjZZDHGN-uMHYf_JxODwq-SCdvO4jZOZb0iZUF236-mtrkvZPMJFcew3XFWAM0QshWwTKTInJjNKuIYzv/s320/manner200808_pic.gif)
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http://www.tokyometro.jp/anshin/kaiteki/poster/index.html